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How the Pandemic Will Shape UX: 2021 and Beyond

The COVID-19 pandemic disrupted almost every system we rely on, drastically changing our behavior in every sphere of our lives. […]

A Proven UX Approach to Redesign a Website

A privately owned nationwide dessert company was looking to transform their website to ensure a positive user experience for customers, brokers, and sales team members.

Modernization of National Furniture Retailer’s Product Display Pages (PDP)

A national furniture retailer has an incredible e-commerce website, which poses a problem for their physical stores by putting them in direct competition with their website.

The Criticality of UX: How to Overcome Disruption and Succeed in Today’s Volatile Environment

“The utmost thing is the user experience, to have the most useful experience.” – Marissa Mayer, former Yahoo CEO Investment […]

The Power of Journey Mapping and Unveiling of End-User Pain Points

Journey mapping captures and processes information about a user’s actions and needs in an organized, visual representation.

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