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Transforming Brand Experience: Brand Experience Just Got Personal

WHAT IS A BRAND?  It’s a proof of a promise, a set of values and beliefs connected with the company, […]

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Enterprise Data Hub: Integrated Data for Customer Engagement Mana...

In its February 2010 edition, the Economist, through an ominously titled cover story, warned of the oncoming ‘data deluge’, highlighting […]

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Two Forces Behind Credit Union Success: Data Analytics & Per...

In today’s data-driven world, there is more possibility than ever for credit unions to leverage the personal relationships with members […]

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Checklist for Bankers: Seven Things to Know about Data Analytics

For some community bank executives, advanced data analytics are more like a minefield than a gold mine. Compared to many […]

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